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21 / 21 · Vertical IV — Digital Distribution & B2B Services

Tanya Samui & Tanya Wellbeing

Tanya Samui & Tanya Wellbeing logo

The full digital front end for a pair of specialized wellness properties — targeting to direct-booking conversion.

tanyasamui.com tanyawellbeing.com Partner With Us
Warm spa treatment room with soft light
Location
Koh Samui
Property / Venue Type
B2B Client — Specialized Wellness
Inventory / Concept
Marketing, advertising & website management
The Digit’s Role
Pure Service Contract

21 / 21 · Brand & Operational Overview

BUILT ON ISLAND INSIGHT

Tanya Samui and Tanya Wellbeing are a pair of specialized wellness properties in Koh Samui, both engaged with The Digit under pure service contracts for marketing, advertising and website management.

Wellness travelers book with their whole body: the campaigns, the site and the offers have to feel as considered as the treatment room. The Digit runs the full digital front end for both brands, from audience targeting to direct-booking conversion.

What The Digit Delivers

Wellness audience targetingOffer & package marketingWebsite management & CRODirect-booking conversionPR & media featuresSeasonal retention strategy

Our Approach

THE OPERATOR’S ADVANTAGE

Unlike traditional marketing retainers that stop at ad clicks, The Digit connects brand positioning, digital distribution, revenue management, and on-ground guest experience into one operating loop. Every campaign and operational standard deployed at Tanya Samui & Tanya Wellbeing is measured against real occupancy, direct-booking share, guest satisfaction, and bottom-line P&L performance.

Key Capabilities Deployed

  • 01Wellness audience targeting
  • 02Offer & package marketing
  • 03Website management & CRO
  • 04Direct-booking conversion
  • 05PR & media features
  • 06Seasonal retention strategy
The retreat environment
01The retreat environment
Sunrise wellness programming
02Sunrise wellness programming
Evening scenes that build the story
03Evening scenes that build the story

Partner Perspectives

WHAT PARTNERS & OWNERS SAY

Koh Samui Resort
“Before The Digit, we were paying three different freelancers and still losing 22% of our revenue to OTAs. Within one season they rebuilt our website, took over our pricing and channels, and grew our direct bookings by 38%.”
Resort Owner

Koh Samui

01 / 03

Continue Exploring

NEXT IN THE PORTFOLIO

Anahata Wellbeing Resort

Anahata Wellbeing Resort

01/21

Flagship wellness resort under majority ownership — direct bookings up 38% after repositioning.

01 / 21 · Vertical I — Luxury & Wellness

Project overview
OVERVIEW
Flagship wellness resort under majority ownership — direct bookings up 38% after repositioning.
ROLE & INVENTORY
Co-Owner & Director, Management Control · 50+ Keys
LOCATION, TYPE & DELIVERABLES
Lipa Noi Beach, Koh Samui — Wellness Resort & Retreat Global brand positioning & identity, End-to-end digital marketing & SEO, OTA optimization & direct-booking funnels
anahatasamui.comCase Study

Ready to Partner?

LET’S SCALE YOUR VENUE

Whether you’re launching a new venue, rebranding an existing property, or seeking full management oversight, we’re ready to help you succeed in the Gulf Islands market.

Partner With Us